ASEAN workshop boosts government spokespeople’s PR skills

THE second day of the “Capacity Building Workshop for Government Spokespersons on Effective Public Relations” was held yesterday at Horizon Lake View Hotel in Nay Pyi Taw.

 

Officials from the Myanmar Press Council, trainers and representatives from ASEAN countries including Cambodia, Thailand, the Philippines, Malaysia, Myanmar, Laos and Indonesia attended the workshop. Also, present were officials from the ASEAN Secretariat and Japanese representatives.

 

During the session, trainers led discussions on how government spokespersons can effectively engage with the public. Topics include preparing the right mindset, voice tone and body language; organizing press conferences and interviews; media relations; and using websites and social media effectively.

 

The workshop, running from 26 to 28 February is aimed to improve the ability of government spokespersons in the ASEAN region to communicate effectively with both the media and the public. It also seeks to help build trust between the government and citizens and to address crises more effectively. The event is organized with support from the ASEAN Cultural Fund, the ASEAN Committee on Public Information and the Ministry of Information’s Department of Media Development.

 

At the end of the day’s discussions, participants including ASEAN delegates and trainers visited the Maravijaya Buddha Statue in Nay Pyi Taw. — MNA/KZL