Myanmar Marks 2026 World Tourism Day with Focus on Digital and AI Innovation




MYANMAR held a cer­emony to mark World Tourism Day 2026 at the Myanmar Interna­tional Convention Cen­tre-I (MICC-I) in Nay Pyi Taw yesterday, with Vice-President Nan Ni Ni Aye, Chairperson of the National Committee for Tourism Development, attending and delivering a speech.


The ceremony was attended by Union min­isters, the Nay Pyi Taw Council chair, deputy min­isters, foreign ambassa­dors, senior government officials, tourism experts, representatives of private tourism organizations, academics, students and other invited guests.


In her speech, the Vice-President said this year’s World Tourism Day theme is “Digital Agenda and Artificial Intelligence to Redesign Tourism.” She said the theme is timely and appropriate for developing the tourism sector in line with rapidly advancing technologies.


She highlighted the potential of artificial in­telligence and digital technologies to improve travel experiences and enhance business man­agement, marketing and decision-making. At the same time, she stressed the need to pay attention to security, data protec­tion, accountability, trans­parency and human-cen­tred approaches when using new technologies.


She said Myanmar has been easing visa-re­lated procedures to facil­itate international visitors and has been partici­pating in international tourism fairs, organiz­ing familiarization trips and promoting tourism through digital technol­ogies.


The Vice-President also called for local com­munities and small and medium-sized enterpris­es, including handicraft producers, accommoda­tion providers and res­taurants, to benefit from digitalization. She said locally made products should be connected to global markets through digital platforms.


She urged stake­holders to work togeth­er to adopt and develop modern technologies in line with the 2026 World Tourism Day theme and to advance Myanmar’s tourism sector to a new level.


The ceremony also featured video presenta­tions and cultural per­formances. Awards were presented to hotels, tour companies and winners of photography, short video, paper, article and essay competitions held to mark World Tourism Day 2026.


The event concluded with a group photo and visits to exhibition booths showcasing tourism-re­lated activities, MSME products from regions and states, and displays by hotel and tourism asso­ciations, companies and competition winners.


World Tourism Day has been celebrated an­nually since 1980 under the leadership of the UN Tourism organization, with 2026 marking its 46th anniversary. — MNA/ST

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